Data Strategy

Make more informed decisions by leveraging a powerful data strategy built from the ground up with Bedrock.

Our data strategy is a complete framework that will interpret your business objectives through customised metrics and analytics for a more accurate assessment of you, your customers and your results. 

Give us a shout if you’d like to get started, or read on to find out more about how this works. 

Data Planning

We’ll start by building a stakeholder-driven snapshot of what you have now, where you’re going and how data can help you. To do this, we’ll look at what data you currently have, where it comes from, whether your team needs any training and what your objectives look like. We’ll work with you to remap your objectives against future changes and plan how data can better support your goals.

Analytics Audit

Google Analytics is a powerful tool, but it’s also one that is underutilised. Most teams just dip in and out - we live and breathe it. We’ll take a look at your current Analytics efforts, whether you’ve just started out or already have a handle on things. From Google Analytics itself to Tag Manager and third-party metrics, we’ll make sense of what’s available and how it impacts you.

Prioritisation and Roadmapping

Thanks to the previous steps, we’ll be in the right position to build a roadmap of improvement. We’ll create a task list that can be prioritised accordingly to help fuel your business growth and maximise the value of your data.

Statistics

1 %

Something as simple as adding server-side tracking can boost the accuracy of your data by 10% – you can have that one for free.

$ 1 Tn

Lost to poor data quality in the US economy according to IBM Big Data. 

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Fortune 500 companies use data to improve customer experience. If they’re doing it, why aren’t you? 

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