Data Strategy

We’ll put systems in place to make your data work harder. From initial data collection to interpretation and reporting, our data engineering process takes care of the complicated management of critical data. 

Your priorities become our objectives as we build data strategies from the ground-up, or improve existing ones with our cross-industry expertise. 

Gathering, designing and preparing

Any great project needs a solid plan. We’ll work with you and your stakeholders to define the key deliverables, understand requirements and establish your current data processes. We’ll design a data-driven plan with supporting documentation before progressing to the creation of our new.

Building solutions

Using the plan we’ve created we’ll then build the correct solutions to help you capture better data or make it more effective. That could include data warehousing, cloud development and client/server-side tag management. Whatever it takes, we’ll get it done in a way bespoke to your needs. 

Testing, deployment & training

Data that can’t stand up to interrogation is just vanity. We’ll test all your data in a QA environment and complete full quality assurance on every change or data point we create. Once the solution has ‘passed’, it can be pushed live. 

We’ll also help train your team, clients or stakeholders in how to understand and use our data sets.

Our favourite systems are the industry’s best

  • Google Tag Manager
  • Google Tag Manager Serverside
  • Google Analytics UA & 4
  • Google Ads
  • Facebook & Instagram
  • Google Optimise
  • Visual Web Optimiser
  • Hotjar
  • Bing

Statistics

1 %

of UK businesses have reported data breaches in the last 12 months (gov.uk)

1 %

of data-driven companies reported critical business advantages during the COVID-19 pandemic over non-data driven competitors (SalesForce)

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