Paid Marketers – I Built a Free Bulk Google Analytics Audience Maker to Save Time

Recently I asked some of my Paid Marketing pals what frustrated them about Google Analytics. As someone who likes to work smarter, not harder, I’m always on the…

Quick Start Guide for Querying Google Analytics 4 Data API (Beta) with Python

Last year our generous corporate overlord Google graced us with a completely new Analytics platform. GA4. This comes with a lot of new and missing features making it…

Google Analytics 4: Should I move to the new version of Google Analytics?

Big G has recently pulled the pin on the new version of Google Analytics and thrown it into the marketing world. Is now the time though to upgrade…

How to find and remove PII from Google Analytics

Personally Identifiable Data (PII) is data that can be used to identify a specific individual. Across the clients we’ve worked with an alarming number either have unknowingly uploaded…

Quick Start Guide For Querying The Google Analytics API With Python

What are we doing? If you’ve ever fancied being one of the cool kids you know it starts with being fluent in Python. No one likes faffing about…

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