Top Tips for Maximising/Increasing Conversion Rate

Increasing your conversion rate is one of the most important factors in capitalising on website traffic, driving sales, and achieving sustainable growth. With the average conversion rate sitting between…

Paid Marketers – I Built a Free Bulk Google Analytics Audience Maker to Save Time

Recently I asked some of my Paid Marketing pals what frustrated them about Google Analytics. As someone who likes to work smarter, not harder, I’m always on the…

The 5 Best Free Keyword Research Tools

The importance of keyword research cannot be understated. How will you be able to craft a good SEO/PPC strategy without first of all understanding all the possible keywords…

Quick Start Guide for Querying Google Analytics 4 Data API (Beta) with Python

Last year our generous corporate overlord Google graced us with a completely new Analytics platform. GA4. This comes with a lot of new and missing features making it…

Creating a Landing Page for Your Accounting Business

Winning and securing clients is already challenging at the best of times – you need to convince your prospective clients that you have the right expertise, that you…

⛏️ The Bugle #2 – Sink or Swim? How Bedrock was built through strategic partnerships & networking

The Bedrock Bugle Issue 2: March 25th 2021 In the previous post, I talked all about how Bedrock was born. All from the ashes of a failed business…

Things Every Digital Marketer Must Know About Google Tag Manager Server-side

Recently Google has brought about a huge leap in the way digital marketers approach site tracking in 2021. Google Tag Manager Server-side offers a powerful alternative to regular…

⛏️ The Bugle #1 – How we got started

Why I decided to start a digital marketing agency Spoiler: I didn’t mean to Picture: From CSD during the Berlin phase of this tale There’s usually a million…

How To Use Landing Pages To Drive More Leads and Customers

Landing Pages 101 What are landing pages? They’re not your home page and should not act like one. Hypothetically speaking imagine your business deals in productivity software and…

SEO Quickstart Guide: Automate Search Console To Google Sheets Using Python

Most SEO’s will understand the laborious task of exporting a report from Google Search Console, only to upload it into google sheets to be analysed, every week, over…

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